Get a Jester
Get a Jester
In medieval times every respectable king had a jester. Someone who was allowed to make fun of the royals. To make them human again, by giving the king or queen critique. In a playful manner they land solid not he ground with their two feet. In the spirit of carnival, I suggest you go out and find your own jester. They will help you become more successful as Marketing Superhero.
Who is giving you their honest opinion? Who is telling you the whole truth? Cherish these people in your life and value their feedback. It is important to have a jester on your success team. They will help you to reevaluate your ideas. The jester is great in spotting the metaphorical bear on the road. They will help you to come up with new, different approaches. Making your plan more solid.
Don’t take it personal
Getting critiqued isn’t fun. Especially when you have the tendency to take things personal. But know that it is not you who is being criticised. It is your plan or product. It simply shows that either you weren’t able to sell your story properly. Or there are actually some flaws in your idea which you have overlooked. Value their feedback. Think transferable and make it work for you.
Inspire your Jester
Know that by your actions, you inspire your jester too. He or she values you enough to share their opinions. They want to prevent you from making mistakes. But they are also really proud that you take action — improved based on their suggestions — and that you become successful. So they can make fun of you a little. After all they remain your jester!
I hope you have a jester on your team. If not, go out and find one. I am happy to help stir things up. Just drop me a line!