Marketing

23
May

Keys to finding your own tribe

Posted by | | Creativity · Marketing | No Comments on Keys to finding your own tribe

Keys to finding your own tribe Last week, I had to honour to announce two magnificent motivational speakers during a workshop. I was asked to welcome them on stage, after giving a short introduction in which I could share a short, personal story on how they both have touched my lives. […]

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11
May

Slow down, brother!

Posted by | | Marketing · Productivity | No Comments on Slow down, brother!

Slow down, brother! Douwe Bob’s song “Slow down” is the Dutch entry for this year’s Eurovision Song Contest in Stockholm. His amazing performance during the semi finals provided the inspiration for this week’s blogpost. Douwe Bob wanted to make a clear statement in this fast paced world we all live in. […]

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04
May

From Strategic Planning to Strategic Doing

Posted by | | Marketing · Productivity | No Comments on From Strategic Planning to Strategic Doing

From Strategic Planning to Strategic Doing The other day, I met with a fellow entrepreneur over coffee. He was in the middle of his strategic planning for growing his business over the next few years. He admitted to me he’s more a person who likes to elaborate on ideas. And making […]

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25
Apr

Share your story with the world

Posted by | | Marketing | No Comments on Share your story with the world

Share your story with the world Everybody got a story to tell. Go out and share yours with the world. Choose the means that fit closest to you and your brand. You’ll be surprised how you might touch and inspire others. Often in unexpected ways. When you receive that feedback it […]

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18
Apr

Do you buy the story you are telling?

Posted by | | Creative Consultancy · Marketing | No Comments on Do you buy the story you are telling?

Do you buy the story you’re telling? Marketing is all about story telling. It’s not just about what you do and deliver, but just as much about the story you are telling on what you do and how you deliver this. On why you set out to do so in the […]

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01
Apr

The recipe for success

Posted by | · | Marketing · Personal Development | No Comments on The recipe for success

The recipe for success: repeatable models Don’t go searching for the truth, go searching for what works. Understanding of the problem is not the solution. In the end it all comes down to getting the desired results you’re after. So find out what works and transform this into repeatable models. You […]

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29
Mar

In marketing it is not about you

Posted by | | Marketing | No Comments on In marketing it is not about you

In marketing it is not about you Marketing is not about you. It never was and it never will be. In marketing it is all about your customer. It always was and always will be. The only way to become really successful as a marketer or business owner is to put […]

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16
Mar

Beware of all your assumptions

Posted by | | Creative Consultancy · Marketing | No Comments on Beware of all your assumptions

Beware of all your assumptions You might have heard that assumption is the mother of all f#ck-ups — which is a quote from the movie Under Siege 2, featuring Steven Saegal — or that to assume makes an “ass” out of “u” and “me”. I’ve recently had the opportunity to be […]

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09
Feb

Marketing you do together

Posted by | | Marketing | No Comments on Marketing you do together

Marketing you do together We humans are social beings. We are designed to work together. Through collaboration we can become much more impactful. No man or woman has ever achieved something grand all by themselves. There is always a team behind a highly successful individual, supporting their endeavours. This is also […]

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03
Feb

Marketing is a People-thing

Posted by | · | Marketing | No Comments on Marketing is a People-thing

Marketing is a People-thing For many people, marketing is a bit of a dirty word. They think it’ s all about commercialism and manipulation. Associating it with pushy sales messages —buy NOW!!!— often through annoying advertising. Something mastered by huge corporations. Leaving innocent consumers as helpless victims. But —whether you like […]

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