Blog

13
Feb

Read the Signs

Posted by | | Creative Consultancy · Personal Development · Productivity | No Comments on Read the Signs

Read the Signs A true Marketing Superhero wants to be highly effective. Both in business and in his or her private life. They are looking for continuous ways for improvement. Become aware of the signs you will receive along your journey — either stating you are going in the right direction […]

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12
Feb

Story time!

Posted by | · | Content Marketing · Personal Development | No Comments on Story time!

Story time! Our human brains are wired for storytelling. We love the anticipation of a good “once upon a time…” story to dream away. Only the most remarkable stories make it to the news — unfortunately mostly the sad and horrific ones. A true Marketing Superhero is a master storyteller. He […]

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11
Feb

Evaluate the Process

Posted by | · · | Marketing Process · Personal Development | No Comments on Evaluate the Process

Evaluate the Process Besides evaluating the overall outcome, I highly recommend you to take some time to review your process. So how exactly you got to those results. What can you learn from it? What should you continue doing? And what should you stop? I ensure you, with this mindset you […]

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10
Feb

Done is better than Perfect

Posted by | · · | Content Marketing · Marketing Process · Productivity | No Comments on Done is better than Perfect

Done is Better than Perfect Planning is important, but the magic is in the doing. Only in execution you will get results. Then you are able to get feedback. Real feedback. All your assumptions turn into reality. Or maybe not — which means you can alter your strategy to make things […]

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09
Feb

The Benefits of Checklists

Posted by | · · | Marketing · Personal Development · Productivity | No Comments on The Benefits of Checklists

  The Benefits of Checklists A true Marketing Superhero strives to do his or her work in the most effective and efficient way. One great magical trick for Focus Pocus — the fifth Marketing Superpower described in my ebook “How to Become a Marketing Superhero!” — is making lists. In today’s post, […]

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06
Feb

Reread your books

Posted by | · | Personal Development · Productivity | No Comments on Reread your books

Reread your books Many Marketing Superheroes love to read. Either books, online articles or blogs like this. Reading  feeds your mind and provides you with fresh ideas and inspiration. I often get suggestions from fellow heroes for new titles. I love to keep up with the latest thinking on marketing and personal […]

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05
Feb

How to become more Consumer Centric

Posted by | · | Creative Consultancy · Marketing | No Comments on How to become more Consumer Centric

How to become more Consumer Centric? Marketing is all about deeply understanding what your consumer wants. One of the ways in becoming a true Marketing Superhero, is that you put your consumer at the heart of all that you do. This is also applicable in business to business marketing. I believe that […]

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04
Feb

Get Feedback

Posted by | · · | Marketing · Marketing Process · Personal Development | No Comments on Get Feedback

Get Feedback In business feedback is priceless. You can’t do it all on your own. In improving your marketing, product or service, you need to get feedback. How do you get this? By simply asking for it! Let customers give their opinions, for example by leaving a review or rating on […]

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03
Feb

How to Create a Content Strategy

Posted by | | Content Marketing · Marketing | No Comments on How to Create a Content Strategy

How to Create a Content Strategy When it comes down to developing your content strategy, it is key to think like a publisher. Especially when you are advertising your brand, product or service. What does that mean exactly? What makes a piece of content great? And — in this era of […]

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02
Feb

Become a Marketing Superhero

Posted by | · | Creative Consultancy · Marketing · Personal Development | No Comments on Become a Marketing Superhero

Become a Marketing Superhero! We live in a world in which change seems to be the only constant factor. Information is just one click away. New tools and techniques are being developed as we speek. As a business owner or marketer it is hard to keep up. You feel overwhelmed. It […]

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